Grand Aadi Pooram festival flag-hoisting at Thiruvannamalai temple

On the occasion of the grand Aadi Pooram festival, the holy flag-hoisting ceremony for the festival was performed in the flagpole/tree located in front of the sanctum sanctorum of the Goddess Amman at 6.45 AM today (Saturday, 4th August) or the 19th day of the Tamil calendar month Aadi. The deity of the Goddess Amman was taken out on a procession later.